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Bringing Manchesters creatives together.

The Manchester Creatives Club is a networking group to bring the creative community of Manchester together.

What we did.

Brand IdentityBrand StrategyCampaignsNaming

The situation.

Conceived in-house, our dream was to establish a networking group to help bring the thriving creative community of Manchester together.

Our solution.

The brand identity is designed to be inspiring and risky in every possible way. Therefore, we aimed to harness chaos to bring this identity to life. The concept was to have a wide range of colours, shapes and patterns that can be used in new ways through the various campaigns and events.

The idea behind this is to treat the identity like an ecosystem and let it adapt and mutate into whatever it needs to be. To clarify, this as a whole is a metaphor for creativity.